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May 06, 2024 2 min read
In the world of bubble tea, presentation is everything. To make a lasting impression on your customers and establish a strong brand identity, customising your packaging materials is key. In this blog, we will explore the versatile materials of PP, PET, and paper, and delve into the differences between lids and sealing rolls. Get ready to discover how these elements can elevate your bubble tea business to new heights!
Your logo, your story: Customising your bubble tea cups, lids, and sealing rolls with your logo allows you to create a distinct brand identity. It helps build recognition, and loyalty and sets you apart from the competition.
Packaging becomes a powerful marketing tool when it carries your brand's visual elements, such as colours, fonts, and slogans. It reinforces brand recall and leaves a lasting impression on customers.
PP is a popular choice for bubble tea cups due to its durability, heat resistance, and clarity. It offers excellent printing capabilities, allowing your logo and designs to shine through with vibrant colours.
PET is a transparent, lightweight, and recyclable material. It provides excellent clarity, making it ideal for showcasing colourful bubble tea creations. PET cups are also known for their excellent moisture resistance.
For those seeking an eco-friendly option, paper cups are a sustainable choice. They are biodegradable, compostable, and can be customised with eco-friendly ink. Paper cups provide a natural and earthy aesthetic while still maintaining functionality.
Bubble tea cup lids are designed to securely cover the cup, preventing spills and leaks. They can be flat or dome-shaped and are available in various materials such as PP or PET. Lids are an excellent canvas for branding as they offer a prominent space to display your logo and messaging.
Sealing rolls are an essential part of bubble tea cup packaging. They are usually made of PP or PET and are used to seal the cup, ensuring freshness and preventing leakage during transportation. While they may not provide a visible branding opportunity, they contribute to the overall customer experience by preserving the drink's quality.
Customised packaging plays a crucial role in establishing a strong brand identity and captivating your customers. By leveraging materials such as PP, PET, and paper, you can create visually appealing bubble tea cups that align with your brand's values. Additionally, understanding the distinction between lids and sealing rolls allows you to optimise both branding and functionality in your packaging. So, go ahead and unlock the potential of customised packaging to leave a lasting impression in the world of bubble tea!
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